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Wireframes and Information Architecture

Community Site
To increase customer engagement and time on site, we developed a robust community area. This new component of the site included, features such as a personal profile, library, groups and discussions. In additions, the new community area encouraged interaction by matching people based on their similar bookshelves and group interests.




Online Coffee Club
This replenishment service would allow members to receive coffee on an interval schedule. Members could maintain a queue online and manage the type and frequency of coffee delivered.

Retail Account Migration
When BMG Music Service closed its Online club, 4 million members were invited to transfer their account to an existing service called Yourmusic.com. The new site had to be customized to address the differences in the accounts.







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Copyright © 2010 Paul Cofrancesco